Search Engine Optimization

A Simple White Hat Technique To Get Indexed By Google

Everybody knows that getting indexed in Google is getting more

and more difficult each day and every body is looking for that

edge over the competition.

Most "white hat" SEO's frown upon methods like cloaking,

blog and ping and other such "black hat" techniques and never had

any special technique that they could use to help get their pages

indexed better.

Well, presenting Google Sitemaps, Googles latest offering which

is still in the beta stage, and which won't make the purists frown.

https://www.google.com/webmasters/sitemaps/stats

Google sitemaps is a service that allows webmasters to define how

often their sites' content is going to change, which is supposed

to give Google a better idea of what pages to index.

By placing a specially formatted XML file on your web server, you

inform Google of whenever your pages change, and then the

googlebot crawls the updated pages making the necessary

updates to its database.

Google has provided the format your xml file has to be in at

https://www.google.com/webmasters/sitemaps/docs/en/protocol.html

An interesting point is that the xml file has 2 tags, changefreq

and priority with which you can also indicate how important each page is, and how frequently the page changes.

The valid values for changefreq are "always", "hourly", "daily",

"weekly", "monthly", "yearly" and "never" and similarly the

priority can vary from 0.0 to 1.0, where 0.0 identifies the

lowest priority page(s) on your site and 1.0 identifies the

highest priority page(s) on your site.

Once you have the xml file in place on your server, you need to

inform Google about it by opening this URL in your browser

http://www.google.com/webmasters/sitemaps/ping?sitemap=URL

where the URL part in the above URL should be the URL-encoded

location of your Sitemaps xml file.

Now Google has provided an open source script that will

automatically generate the xml file for you. The only drawback

being its in a scripting language called Python.

There are however several Free Third Party scripts and tools

available.

1)Softplus GSiteCrawler: This is a windows software and is

extremely easy to use.It has been coded in Visual Basic 6.0.

http://johannesmueller.com/gs/

2)SiteMaps Pal: This is a online service that generates the

sitemap for you.It has a limit of 1000 links. So if you web site

has more than 1000 links, this won't work for you.

http://www.sitemapspal.com/

3)Google Sitemap Generator: This is another free online sitemap

creator.This service lets you crawl sites 3 levels deep and

limits the number of links to 400.

http://www.my-google-sitemap.com/

4)phpSitemapNG from enarion: This is a php script that you need

to upload to the root of your web site and the script generates

the sitemap file on the server.

It also lets you submit the sitemap to Google by clicking a link.

The drawback of this script is that you will need to upload it to

each of your sites and it also doesn't recognize subdomains.

http://enarion.net/google/

5)Google Sitemap Generator for Dreamweaver: This dreamweaver

extension by George Petrov lets you quickly create Google

Sitemaps for your dreamweaver sites.

http://www.dmxzone.com/ShowDetail.asp?NewsId=10538

6)Google Sitemap Generator for WordPress: Here is a plugin for

wordpress users

http://www.arnebrachhold.de/2005/06/05/google-sitemaps-generator-

v2-final

7)SecretSpider generator: This is a paid software priced at $97.

Its advantages are that it also lets you gzip the xml file

thereby making it smaller in size.

Secret Spider generator

So, go ahead and make your website more Google-friendly.

About The Author

Satyajeet Hattangadi is the Owner of Novasoft Inc

http://www.novasoft-inc.com/products.asp, creators of

Adsense Cloaker http://www.adsensecloaker.com,

a unique php script that hides your adsense ads

from the robots and helps prevent de-indexing by yahoo.

This article may be reprinted provided the resource box is kept

intact, with the active links included.